Paljieg Joins Growth Team as VP, Innovation
Seed Strategy, the growth-acceleration firm, is delighted to announce that Steve Paljieg has joined as VP, Innovation. An experienced innovator with a slew of still-thriving, game-changing product launches on his resume, Paljieg has spent time on both the brand and agency sides of the business, granting him the unique ability to understand, anticipate and validate the needs and goals of his client partners. As a member of Seed’s Growth Team, Paljieg will help guide brands in navigating their own unique opportunities and uncertainties in order to maximize business value and inspire breakthrough growth.
Paljieg comes to Seed with immense knowledge and direct experience across all steps of the innovation process for major CPG companies, from technical development, to marketing and commercialization, to global vision and leadership. A true trailblazer of his craft, Paljieg specializes in creatively reframing challenges to unlock the high-caliber insights capable of leading to innovation success. In addition to his impact within traditional CPG categories, Paljieg has also devoted a significant portion of his career to lifting up important social causes—from helping East African communities fight against pediatric malaria, to championing initiatives to fund and grow women-owned startups.
“Steve’s enthusiasm for innovation is instantly energizing,” said Cherri Prince, Seed’s EVP, Head of Client Growth. “His deep industry expertise, paired with an unrelenting, future-pushing vision for what’s possible, inspires his client partners to dream bigger and achieve more. We are thrilled to add Steve to our Growth Team and are excited for great things ahead.”