Seed Strategy is excited to announce that Maggie Huntwork has been promoted to Senior Strategist. In this role, Huntwork will continue to leverage her outstanding strategic leadership skills, leading key client engagements and bringing her unique perspective, digital marketing expertise and entrepreneurial spirit to a diverse range of strategy and innovation challenges.
Huntwork made an immediate impact upon her arrival at Seed, applying nearly a decade of experience gained on the client side at one of the nation’s largest grocery retailers and at a global skincare company. Her previous work in brand management spanned marketing and messaging strategy, lifecycle management, innovation and product launches, positioning and brand strategy, as well as digital program management. She brings a unique combination of consumer empathy and business acumen, making her contributions truly invaluable in this unprecedented time in the industry.
Huntwork has also become one of the agency’s “virtual virtuosos,” quickly rising to the occasion to master Seed’s suite of digital tools and helping the agency seamlessly transition its many in-person capabilities to the virtual realm. She also co-hosted Seed’s first-ever virtual “Leading Ladies” event, and has helped implement a series of best-in-class workshops via various video conference platforms.
“Maggie has already proven herself to be a resilient, strategic powerhouse with the ability to lead and inspire teams through tough challenges and tight deadlines,” said Erin King, VP, Strategy. “Her hard work, dedication and smart thinking has proven to be a strong asset for Seed. We look forward to exciting things ahead for Maggie and Seed.”