We’re pleased to announce that Seed Strategy’s SVP Strategy and Innovation, Cherri Prince will have the honor of presenting at the A.C. Nielsen Center for Marketing Research Alumni & Friends Summit this Friday in Madison, Wisconsin.
The A.C. Nielsen Center for Marketing Research is located in the Wisconsin School of Business at the University of Wisconsin–Madison and Cherri is looking forward to tapping into the energy from one of America’s finest college campuses. “There is nothing quite like the energy of a university campus to rekindle the flame of curiosity and learning. I’m excited to soak up some of that energy from students and alum, who like myself, have a passion for what ‘makes people tick,’” said Prince.
While there, she will speak to a distinguished audience of marketing industry thought leaders, UW–Madison students and alumni about the “7 Habits of Highly Insightful People.”
Cherri says, “At Seed we believe that uncovering and articulating powerful insights is the key to successful innovation and business growth—that’s my favorite part of the work we do with our clients. This session gives me a chance to share what I’ve learned as an insights practitioner for the past 25 years as it applies to marketing, advertising and innovation. It is designed to look across a wide mix of insight practices to get listeners to stop and consider simple, but proven strategies that they can instantly apply to become even more insightful.”
Adam Siegel is an Associate Creative Director at Seed Strategy where he draws upon his diverse experience in advertising, research and innovation to craft breakthrough creative and winning concept copy.