where clarity grows.

At the start, projects can feel like a 10,000-piece puzzle. It’s a thrill to find those first few pieces that fit together.

Angela Jones

Senior Strategist

Without the right words, great ideas may never make it out of your brain. That’s where Angela comes in. A supremely strategic thinker with a knack for crystalizing winning ideas, Angela leverages over a decade of experience to help unlock opportunities and lead teams towards a fully realized creative vision. So next time you have an idea in mind screaming, “Let me out!” Get Angela on the case.

Especially good at:
Blending creativity with strategy. She also shines in concept development, innovation and naming.

Favorite part of the work:
Learning everything she can about something new. At the beginning of every project, she loves rolling up her sleeves and digging in. Whether it’s immersing in the target or the category or the tangentially related, she loves getting into the weeds to emerge with all the know-how she needs to create. After all, the more you know…

Alter ego:
Hermione (Harry Potter). “She’s a hard worker, can see both the big picture and the fine details, and is especially good at dreaming up creative solutions to get her and the gang out of whatever pickle they’re in.”

Strategic innovation and marketing communications services – a distinctive way of creating new product positions + brand communications
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